How to Be a Social Media Manager AND a Work-At-Home-Parent

So, you’re a social media manager and you’re a parent. Welcome to both! Now, you’ve just got to figure out how to balance them both, without going crazy! Being a work at home mom and a social media manager, I understand how difficult that really is. I understand the late nights with Baby, and early mornings for work. The feedings, the crying, the diaper changes. All the while, you’re at your computer thinking “Okay, okay, just let me type one more sentence..”. It’s tough.

I’m here to help! Over the last nine months, I have worked out ways to keep my sanity while working and taking care of my baby. There are lots of new work at home parents now-a-days (dads, too!). With so many of us, I just had to write an article about how to make your life a little easier.

  1. Start a routine. Everything, everywhere suggests that babies, all babies, benefit greatly from having a routine. So begin putting baby down at the same time every night (it might take a few nights for baby to get used to!) and write your blog articles afterward. Wake up at the same time each day (maybe after the first morning feeding) even if it’s 5am, and tweet a little. It’s later on the east coast!
  2. Use any little extra time to find content, rather than try to do that while baby is awake and wanting to play. So, during those night feedings, stay up an extra 20 minutes and find good news or content for the next day and email yourself the links, or bookmark them, whatever works for you.
  3. Use tools to help you track your accounts rather than each individual platform. Instead of using Facebook notifications or using to check mentions, plus your feed, plus your messages, use a tool like Tweetdeck or Sprout Social, where everything is in one place, for both platforms.
  4. When an idea hits, make sure you write it down! When I’m in the middle of a diaper change, I repeat it over and over until I can write down my idea, but if I can’t write it down, I’ll text message myself! 🙂
  5. Remember to breathe! Sometimes, work and baby can get super demanding and as a (new) parent, you will freak out. It’s okay. It’s normal. Just walk away. Put baby in a crib or play pen and walk outside for a minute. Breathe. Baby will be okay and your messages will still be there when you get back.

With these small tips, I have survived nine months of working from home and being a new mom. Its not easy, but it’s doable. Just remember to breathe. 🙂

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