Millennials and Social Media: Marketing to Millennials

A group of millennials standing in the background of the article title

The big “thing” seems to be figuring out millennials and how they think, act, purchase, and live. The average monthly search for the word “millennials” on Google is 1,500,000. There are 1.5 million people searching information about our (my) generation and still, it seems that few actually understand this generation of “lazy”, “entitled” young people. Notice those quotes? That’s because I’m …

Social Media ROI: Saving Money

A notebook filled with the break down of a social media campaign proving social media ROI

This is the second post in an article about improving your social media ROI. Check out the first post, here: Social Media ROI: Saving Time In the last post, we talked about how to save some time on what you do with social media content, everyday. We discussed researching your audience on social media so you don’t waste those efforts …

Social Media ROI: Saving Time

Notebook showing a social media marketing campaign plan with ROI

This article is part one of two in a series about calculating social media ROI and how to improve it. I hear a lot of business people say they spend a ton of time on social media and they just don’t feel as though they are getting what they need from it. Many people abandon the platforms altogether soon after …

What You Need to Have for Every Event’s Social Media Marketing

A social media marketing team in a circle

I just had the pleasure of helping at the first annual MISFest at Tulsa’s River Park West Festival and it reminded me of some of the things that all social media teams should have when they are marketing and promoting an event like this local, woman-led music festival. I’ve helped at Center of the Universe Festival as well as the …

What Should Be in a Social Media Proposal

You need someone who can run social media for you, or your clients. Maybe your business needs help, or you’re an agency looking to use freelancers to help with some projects. No matter what your situation is, you should know what to look for from the people you are asking help from. Social media services can differ from business to …

50 Tweetable Tips for Social Media Marketers + HootSuite Template

A Wow face for how many tweetable tips for social media marketers this article has

Social Media Tips for Twitter Social Media Tips for LinkedIn Social Media Tips for Pinterest Social Media Tips for Instagram Social Media Tips for SnapChat HootSuite Template Download Do you want all of those tweets all in one place for you to upload to HootSuite? You’re in luck! I went through the trouble of doing it for you. Fill out …

Instagram Tips for Your Business – Getting Posts to Show Up Chronologically

So last year, Instagram told us that they were going to be changing their algorithm to begin showing posts to users in a new way. Rather than seeing posts in a chronological order, like they have always done, users now see them based on who they interact with the most, or so they’ll “see the moments they care about first.” …

9 Time-Saving Social Media Tips and Tricks for Busy Digital Marketers

9 time-saving social media tips and tricks image

You’re busy. Probably too busy to be reading this article right now. But you’ve put an emphasis on learning and figuring out how to be more effective, and I’ve written a catchy title. Let’s stop wasting your time on an introduction; let’s talk about those social media tips and tricks you wanted. (P.S. you’re welcome for the most blunt article …

How to Make Sure Your Facebook Ads Are Earning Conversions

Try your Facebook Ads again with Experience

Have you been creating Facebook Ads only to find that they are not doing what you would like for them to do? Do you feel as though you are simply throwing money at the social giant just to wind up with nothing to show for it? It’s something I’ve experienced as well as something I learned how to watch and …